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关键词:
Future Inc
书目信息
ISBN:
9780814408971(13位)
中图分类号:
F2
杜威分类号:
中文译名:
实现企业远景
作者:
Garland
编者:
语种:
English
出版信息
出版社:
McGraw-Hill
出版地:
出版年:
2006
版本:
版本类型:
原版
丛书题名:
卷期:
文献信息
关键词:
Management
前言:
摘要:
内容简介:
Futuring is not a matter of tea leaves and crystal balls -- it is a rigorous science based on time-tested analytical methods. Future, Inc. translates the proven techniques of professional futurists into accessible language and shows how to: * identify what is and what isn’t changing at a given time, and how even small changes will affect whole businesses * use forecasting -- not "predictions" -- to pinpoint tomorrow’s realities by looking at today’s trends * employ scenarios to test the validity of potential strategies. The author illustrates his advice with examples of companies whose foresight has given them an unparalleled advantage and identifies significant trends that will impact businesses in the future. Companies can’t afford to be caught unaware. In order to survive and succeed, they need to look ahead. Future, Inc. provides the tools to bring the future into focus.
目次:
附录:
全文链接:
读者对象:
实体信息
页码:
256
装帧:
HARD
尺寸:
其它形态细节:
其它信息
原价:
USD
24.9500
原版ISBN:
其它ISBN:
图书特色:
书评:
扩展信息
Isbn:
0814408974
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