当前位置:
首页
>
电子教材
>
详细信息
快速检索
数据库:
各中心已购纸本教材
各中心已购电子教材
国内高校课程
国外著名大学课程
外文原版教材出版信息
外文影印版教材出版信息
名校购书信息
关键词:
The Management of Strategy: Cases
书目信息
ISBN:
9781133584681
本馆索书号:
中图分类号:
C93
中文译名:
作者:
R. Duane Ireland
编者:
语种:
英语
出版信息
出版社:
Cengage
出版地:
出版年:
版本:
版本类型:
原版
丛书题名:
卷期:
文献信息
关键词:
前言:
摘要:
Bring your students the most thorough, up-to-date, and relevant collection of strategic management cases available. Developed by highly respected experts and award-winning instructors Ireland, Hoskisson and Hitt, THE MANAGEMENT OF STRATEGY: CASES, 10E, International Edition combines the latest cutting-edge research in strategic management with impeccable scholarship and a practical global focus. A selection of 30 compelling cases examines a broad range of critical strategic management issues confronting managers today in the U.S. as well as global organizations. Many of these timely cases offer full financial data and all are supported by comprehensive Instructor's Case Notes to guide analyses. Various online teaching tools and a complete electronic business library help keep cases relevant and your presentation and data current. Count on this engaging, complete case book to provide the practical understanding students need to effectively apply strategic management tools and techniques for increased performance and a competitive advantage.
内容简介:
目次:
全文链接:
http://www.itextbook.cn/f/book/bookDetail?bookId=aaa95588c6bf43689c0e51033057883d
读者对象:
实体信息
页码:
其它信息
原版ISBN:
书评:
扩展信息
出版年:
2013
相关附件