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名校购书信息
关键词:
Floriculture
书目信息
ISBN:
9781337390705
本馆索书号:
中图分类号:
S6
中文译名:
作者:
Dr. Charles P. Griner
编者:
语种:
英语
出版信息
出版社:
Cengage
出版地:
出版年:
2019
版本:
版本类型:
原版
丛书题名:
卷期:
文献信息
关键词:
前言:
摘要:
FLORICULTURE: DESIGNING AND MERCHANDISING, Fourth Edition, provides a comprehensive introduction to the floral design industry. Written in an engaging, reader-friendly manner, this trusted text includes step-by-step instructions--complete with high-quality images and detailed material lists--for a wide range of floral design projects. Projects are built around low-cost materials to help maintain a budget, but the author also shares insights related to alternate materials readers may encounter in a typical floral shop.
内容简介:
目次:
全文链接:
http://www.itextbook.cn/f/book/bookDetail?bookId=2f459c915cfe49e0876ee99710306fb0
读者对象:
实体信息
页码:
其它信息
原版ISBN:
书评:
扩展信息
F9:
Part I: AN INTRODUCTION TO THE FLORICULTURE INDUSTRY. 1. Exploring Careers in the Retail Flower Business. 2. The History of Floral Design. Part II: GETTING STARTED: THE BASICS OF DESIGN. 3. Principles of Design. 4. Selection of Cut Flowers and Greens. 5. Conditioning and Storing Cut Flowers and Greens. 6. Mechanics and Supplies Used in Floral Design. 7. Selecting Wire and Wiring Flowers. 8. Selecting Ribbons and Tying Bows. Part III: BASIC ARRANGEMENTS. 9. Boutonnieres and Corsages. 10. Bud Vases. 11. Circular Arrangements. 12. Triangular Arrangements. 13. Line Arrangements. Part IV: SPECIALTY ARRANGEMENTS. 14. Constructing Wreaths. 15. Holiday Arrangements. 16. Wedding Flowers. 17. Sympathy Flowers. 18. Drying Flowers. 19. Arranging Permanent Flowers. Part V: INDOOR PLANTS. 20. Selecting Indoor Plants. 21. Decorating Potted Plants. Part VI: BUSINESS OPERATIONS & PROFESSIONAL DEVELOPMENT. 22. Pricing Strategies. 23. Selling in the Flower Shop. 24. Displays. 25. Delivery. 26. Professional Organizations. Appendix A: Cut Flowers. Appendix B: Cut Foliages. Appendix C: Dried Materials. Appendix D: Foliage Houseplants. Appendix E: Permanent Flowering Potted Plants. Appendix F: Temporary Flowering Potted Plants. Appendix G: Flower Arrangement Rating Scale. Appendix H: Floral Design Related Websites. Appendix I: Suggested Supervised Agricultural Experience Activities.
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