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关键词:
Essentials of Contemporary Management with Student Dvd and Olc with Premium Content Card
书目信息
ISBN:
9780073223575(13位)
中图分类号:
C93
杜威分类号:
中文译名:
当代管理精要(附学生版DVD及学习卡),第2版
作者:
Jones Gareth R.
编者:
语种:
English
出版信息
出版社:
McGraw-Hill Education
出版地:
出版年:
2006
版本:
2e
版本类型:
原版
丛书题名:
卷期:
文献信息
关键词:
管理
前言:
摘要:
内容简介:
Jones and George are dedicated to the challenge of "Making It Real" for students. The authors present management in a way that makes its relevance obvious even to students who might lack exposure to a "real-life" management context. Their goal is to relate management theory to real life examples to drive home the message that management matters both because it determines how well organizations perform, and because managers and organizations affect the lives of people who work inside them and people outside the organization, such as customers, communities, and shareholders. Essentials of Management concisely surveys current management theories and research. Through a variety of real world examples from small, medium, and large companies the reader learns how those ideas are used by practicing managers. The organization of this text follows the mainstream functional approach of planning, organizing, leading, and controlling; but the content is flexible and encourages instructors to use the organization they are most comfortable with. One of the most popular features of the book has always been its focus on the "Manager as a Person," which discusses managers as real people with their own personalities, strengths, weaknesses, opportunities, and problems. In the 2nd Edition, the authors expand on this theme by discussing the importance of management competencies -the specific set of skills, abilities, and experiences that gives one manager the ability to perform at a higher level than another in a specific context. The themes of diversity, ethics, globalization, and information technology -all areas of importance that make up the workplace realities that today’s student will encounter in the course of a career- have also been greatly expanded in the 2nd Edition in the text, photographs, "unboxed" stories, and the end-of-chapter material.
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页码:
装帧:
硬皮版
尺寸:
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其它信息
原价:
USD
90.0000
原版ISBN:
其它ISBN:
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书评:
扩展信息
Isbn:
0073223573
issue:
2006JC02
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