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关键词:
The Apparel Industry
书目信息
ISBN:
9781405135993(13位)
中图分类号:
TS
杜威分类号:
中文译名:
服装业
作者:
Jones
编者:
语种:
English
出版信息
出版社:
Blackwell Publishing
出版地:
出版年:
2006
版本:
2e
版本类型:
原版
丛书题名:
卷期:
文献信息
关键词:
Apparel Industry
前言:
摘要:
内容简介:
All students of clothing and fashion need to understand the structure of the business in which they will make their living. Although the market is worth many billions of pounds the industry is highly competitive, fast moving and complex and demands in-depth knowledge, flair and flexibility. In such a dynamic, high speed market success can turn to failure very quickly.This textbook describes the structure of the industry in the UK and globally, and explains the current problems and strategic responses to global shifts in production. Issues of trade barriers and changes of exchange rates are addressed and the book ends with a number of potential survival strategies for businesses. The new edition has been updated throughout to include the lastest available data, and takes account of the acceleration of the decline of manufacturing in the UK since 2002, the rapid expansion of production in China, and the final demise of the system of quota control.
目次:
附录:
全文链接:
读者对象:
advanced undergraduates and postgraduates of clothing and fashion
实体信息
页码:
328
装帧:
P
尺寸:
其它形态细节:
其它信息
原价:
GBP
29.9900
原版ISBN:
其它ISBN:
图书特色:
书评:
扩展信息
Isbn:
1405135999
issue:
2006JC02
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