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关键词：
Communication Skills for Internationall Students in Business
书目信息
ISBN：
9780074717073（13位）
中图分类号：
F2
杜威分类号：
中文译名：
沟通技巧
作者：
Bretag
编者：
语种：
English
出版信息
出版社：
McGraw-Hill
出版地：
出版年：
2007
版本：
版本类型：
原版
丛书题名：
卷期：
文献信息
关键词：
Business Writing/Communication
前言：
摘要：
内容简介：
This is a unique textbook that incorporates four important elements in one place--business communication, academic skills, the politics of English as an International language and English (ESL) as a Second Language grammar--all specifically for the tertiary level ESL student. Communication Skills for International Students in Business provides a foundation to communication styles, language and terminology international business students (from non-English speaking backgrounds) will encounter in their business degree. No other text on the market currently enables the ESL learner to become familiar with the specific vocabulary and discourses of the business discipline. Also, standard ESL textbooks tend to be linguistically insensitive to the needs of their culturally diverse students. English speaking students will also find this text of benefit, as it contains useful general information and tips on academic and professional communication and writing. Communication Skills for International Students in Business is divided into three parts: Academic Communication; Professional Communication; Key Topics in Business. The objective of this text is to develop students' communication skills, rather than the acquisition of discipline knowledge. Each chapter includes key learning features, including learning objectives, group and individual activities, a summary of each topic, and answers to activities and references.
目次：
Communication Skills for International Students in Business. Preface. Introduction: The cultural politics of English as an international language. Part 1: Academic Communication. Chapter 1: Effective reading for academic purposes. Chapter 2: Note-taking, paraphrasing and summarizing. Chapter 3: Essay writing. Chapter 4: Academic conventions--referencing and avoiding plagiarism. Chapter 5: Improving your writing--grammar and editing. Part 2: Professional Communication. Chapter 6: Writing genres. Chapter 7: Report writing. Chapter 8: Business document writing. Chapter 9: Oral presentation skills. Chapter 10: Employment communication. Part 3: Resources--Key Topics in Business. Topic 1: Decision making in accounting. Topic 2: An introduciton to marketing and the concept of brand. Topic 3: Organisational culture. Topic 4: Introduction to economics. Topic 5: The Australian financial market. Topic 6: The common law system in Australia. Topic 7: Intercultural communication. Topic 8: Globalisation. Appendices. Appendix 1: Referencing using the Harvard author-date system. Appendix 2: Referencing using footnotes (documentary note system). Appendix 3: Standard marking criteria.
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装帧：
Soft
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原价：
USD
57.5000
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扩展信息
Isbn：
0074717073
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