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关键词:
Quantitative Methods for Business
书目信息
ISBN:
9780840062338
本馆索书号:
中图分类号:
C93
中文译名:
作者:
David R. Anderson
编者:
语种:
英语
出版信息
出版社:
Cengage
出版地:
出版年:
版本:
版本类型:
原版
丛书题名:
卷期:
文献信息
关键词:
前言:
摘要:
Provide your students with a strong conceptual understanding of the critical role that quantitative methods play in today’s decision-making process with the well-respected QUANTITATIVE METHODS FOR BUSINESS, 12E by award-winning authors Anderson/Sweeney/Williams/Camm/Cochran/Fry/Ohlmann. Written with the non-mathematician in mind, this applications-oriented text clearly introduces today’s many quantitative methods, how they work, and how savvy decision makers can most effectively apply and interpret data. A strong managerial orientation motivates learning by weaving pertinent, actual examples throughout that illustrate key situations where quantitative methods make a difference in decision making. QUANTITATIVE METHODS FOR BUSINESS, 12E provides everything your students need for success from the authors’ hallmark "Problem-Scenario Approach" that helps readers understand and apply mathematical concepts and techniques. Instant online access provides students with Excel® worksheets, TreePlan, Crystal Ball, Premium Solver for Excel®, and LINGO.
内容简介:
目次:
全文链接:
http://www.itextbook.cn/f/book/bookDetail?bookId=717fe4be4e9d435f8c2ed98ad72218eb
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实体信息
页码:
其它信息
原版ISBN:
书评:
扩展信息
出版年:
2013
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